Context: The “Volkssparwagen” Edition to some degree was a successor to the “Käfer der Käufer” Edition and reflected both the effects of the international fuel crisis and the contemporary success of the first series Jeans Beetle.
It was a sales campaign used in mainland Western Europe, promoted by advertising emphasising the benefits of fuel and insurance economy. The advertising was supported by newspaper-style promotional literature.
The Edition used two Beetles – a spartan 1200cc and luxe 1200cc – as its base models:
S714 Sonderaktion Jeans 74 (Inland)
S716 Sonderaktion Jeans 74 (Export)
S717 Sonderaktion 1200 L Fischgrät (Inland)
S719 Sonderaktion 1200 L Fischgrät (Export)
This page last modified: 2026-09-13











